Working with Wrangell Cooperative Association (WCA) and Basketball player Jordan Jackson, I worked to develop a hype video leading up to his visit to Wrangell. Jordan is an individual who is admired on and off the basketball court for his connection to youth and the effort he puts forth for his community. The purpose of the video was to bring hype and energy for his arrival. This drove a high-energy, fast-paced editing style that conveyed motivation and advertisement for the event, while still staying true to Jordan.